PROJECT “GR”

Welcome to our vision for Gordon Ramsay’s restaurant in the Philippines. We believe that every dish tells a story, every plate carries an experience, and every frame should capture the excellence that define the Gordon Ramsay brand.

With these 20 content reels, we aim to bring the restaurant’s essence to life—its flavors, its atmosphere, and the moments that make dining here unforgettable.

Let’s take a look.

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Production Plan

To effectively bring Gordon Ramsay’s restaurant experience to life, we will produce twenty (20) 10-20 second content reels that showcase the Gordon Ramsay Bar and Grill’s world-class dishes, dynamic kitchen energy, and the unforgettable dining experience it offers.

Filming Schedule & Locations

Cebu Shoot for Street Burger and Fish and Chips – 2 Day (3 Videos)

Manila Shoot for Gordon Ramsay Bar and Grill – 2 Days (17 Videos)

To showcase the best of Gordon Ramsay Bar and Grill, I will craft two distinct video templates that bring each dish to life while maintaining a cohesive and elevated brand feel.

  • Flagship Dishes – These are the icons, the must-try dishes that define the restaurant’s culinary identity. Their videos will highlight their legacy, craftsmanship, and the meticulous techniques that make them stand out.

  • Taste-Makers – These dishes may not be the headliners, but they are the trendsetters that complete the dining experience.

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VISUAL TREATMENT

As we bring the Gordon Ramsay experience to both Cebu and Manila, we embrace the vibrant energy of each city, crafting distinct visual identities that resonate with their essence.

In Cebu, the visual experience is playful and vibrant, we will incorporate the island’s warmth and dynamic spirit. Colors burst with energy, and every frame is alive with movement. The visuals are bright, rich in contrast, and bursting with personality—just like the city itself.

Meanwhile, in Manila, the experience is ethereal, moody, and effortlessly classy. We will show refined elegance, where light dances in soft hues and shadows create depth and drama. Every scene will have a cinematic touch, mirroring the city’s cosmopolitan charm.

Each location carries its own distinct soul, yet both share a commitment to culinary excellence & world-class service.

CEBU FISH AND CHIPS / STREET BURGER

CEBU F&C 40s Storyboard

The film opens with a wide shot of the sea. A fisherman on a boat, finishing his day’s work, prepares to dock. As he looks ahead, a chef rises from the water, his Gordon Ramsay uniform emerging.

Holding a fresh fish, the chef moves to the shore and begins preparing it by the seaside. His focus is momentarily broken when a potato vendor passes by. He buys some potatoes, then continues cooking.

He assembles the fish and chips, placing it neatly into a Gordon Ramsay-branded white box. The film ends with a beauty shot of the finished dish.

street burger 40s STORYBOARD

A Kalesa moves through Cebu’s streets, smoke rising from within. People stop, confused, watching as it passes.

As it moves, we see Cebu’s landmarks in the background. The Kalesa reaches a street market, where a chef steps out.

He walks to a lettuce vendor, picks what he needs, and continues. He assembles the burger, stacking each ingredient with precision.

Finally, he presents the burger, fresh and ready to be enjoyed.

CEBU combined F&C and sb 40s Storyboard

GORDON RAMSAY BAR AND GRILL MANILA

5 Senses Concept Videos

This series of videos immerses the audience in a multi-sensory dining experience, showcasing each dish through sight, sound, touch, taste, and smell. Every frame highlights the textures, flavors, aromas, and ambiance of the restaurant.

BURGER - SENSe OF TOUCH

This video focuses on the sense of touch, capturing the textures of a gourmet burger—from flipping pages of the menu to gripping the soft bun. Each frame highlights the hands-on experience, from the chef’s careful preparation to the customer’s first bite, making the audience feel every detail.

TOMAHAWK - sense of taste

This video highlights the experience of enjoying a tomahawk steak, focusing on taste. It follows the journey from preparation to the first bite, building anticipation through key visuals—the chef at work, the steak cooking, and the final moment of satisfaction. The shots emphasize texture, sound, and flavor, set in a fine-dining atmosphere.

SUNDAY ROAST - Sense of Smell

This video highlights the rich aroma of a perfectly crafted Sunday Roast, immersing the audience in the sense of smell. From the moment it roasts in the kitchen to the steam rising from the plated dish, each frame captures the warm, savory essence of the meal. The visuals build anticipation, showing both the chef and guest reacting to the aroma, making the experience feel real and indulgent.

 BEEF WELLINGTON - sense of hearing

This video immerses the audience in the sounds of fine dining, highlighting the crisp textures, subtle ambiance, and kitchen rhythm. From the oven door opening to the crunch of the flaky pastry, every sound enhances the experience. The journey ends with a guest fully absorbing the atmosphere, savoring both the meal and the elegant surroundings.

GORDON RAMSAY BAR & GRILL AMBIANCE - SENSE OF SIGHT

This video captures the visual beauty of fine dining, immersing the audience in the warm lighting, elegant decor, and vibrant atmosphere. From the moment a guest enters, every frame highlights luxury, movement, and detail—from stunning artwork and wine displays to the lively kitchen and intimate dining moments. The experience ends with a guest taking in the view, fully appreciating the refined ambiance.

 BONUS FILM

We will be creating a 30-second film that brings together the five senses. Each sense—taste, smell, touch, hearing, and sight—will have its own dedicated segment.